BORN AND MADE IN FRANCE

All Alizé expressions begin with the delectable blend of French Vodka, Cognac and passionfruit. Alizé Red Passion is a tantalizing liqueur that seamlessly blends the exotic flavours of passionfruit with premium French vodka and a delicate touch of tangy cranberries. This vibrant red-hued spirit offers a sensory journey with its intense fruity aroma and rich, velvety texture.

Perfect for crafting luxurious cocktails or enjoying on its own, Alizé Red Passion captivates the palate with its harmonious fusion of sweet and tangy notes, leaving a lingering, refreshing finish that evokes images of tropical paradise. Whether sipped over ice or mixed into imaginative libations, this indulgent liqueur promises a taste experience that is both captivating and unforgettable.

THE STORY OF SUCCESS

Through innovative creativity, Alizé was born in 1982, just outside the Cognac region in the South West of France. The creation of two brothers-in-law, Lafragette and Légier - together they pioneered French distilling and created a unique product, Alizé Passion. Ingenious distilling and careful processing allowed the perfect homogeneity between French Vodka, Cognac, and natural fruits without any pulp residues. It is for these reasons that Alizé has been able to preserve its distinctive taste, and to establish a unique style with such a variety of expressions.

Alizé is the result of a magical secret recipe, and till this day, there are only two people in the world privileged enough to know it. Alizé has garnered numerous awards and accolades from prestigious spirits competitions worldwide.

ALIZÉ & MUSIC

Ever since 2Pac immortalised the drink in his 1996 hit Thug Passion, Alizé has been a favourite among hip-hop artists. The rapper blends “One part Alizé, one part Cristal” to make an effervescent cocktail that’s still a big hit in rap clubs today. And as if that wasn’t enough, 2Pac mentioned the drink again in two other songs released the same year, cementing Alizé’s status as the liquor of choice for both celebrities and rappers alike.

Where 2Pac goes, others follow - Jay-Z, Missy Elliott, 50 Cent, Dr. Dre, The Weeknd, Snoop Dogg and Eminem have all mentioned Alizé in their hits. But the drink’s fame isn’t only limited to the hip-hop scene; singers including Prince, Lady Gaga and Justin Timberlake have all given Alizé a mention in their lyrics. The little French drink is a big hit and definitely number one in our charts!